Content Marketing Coordinator

Support our corporate content marketing efforts through digital content creation and promotion.

AdDaptive Intelligence is looking for a talented, detail-oriented, and passionate Content Marketing Coordinator to join our rapidly growing team. As a member of the Marketing department, you will be responsible for supporting digital content creation and promotion through our corporate B2B channels including social media, email, video, and web. You will report to our Manager of Content Marketing and will execute on our corporate strategy, managing the tactical side of content marketing.

The ideal candidate has strong technical writing skills, an interest in the topic of digital advertising, and experience with content creation or other creative outlets. This individual should also be interested in developing a more diverse set of skills through project work and other interdepartmental creative support.

We want to hear about your content marketing know-how. Are you an expert in graphic design? HTML email newsletter layouts? Google AdWords campaigns? Social media management? Let us know what sets you apart from other content marketers and why your creativity, experience, and passion should land you a spot on our team.

Interested in what the culture of our company is like? A day for you might involve:

  • Meeting with your boss to discuss a new idea you have for video marketing
  • Working independently on our monthly newsletter in HubSpot
  • Pulling reports from Google Analytics and forming data-driven recommendations
  • Making copyedits to case studies to support our media planning team’s efforts
  • Drafting social media posts and creating new graphics to support them
  • Researching the digital advertising world and staying up to date on industry news
  • Playing ping pong and enjoying Happy Hour with your new coworkers!

Apply today! We’re excited to meet you.

RESPONSIBILITIES

  • Support the development of original content, including email campaigns and video marketing, reinforcing key marketing initiatives such as demand generation, sales enablement, and product marketing.
  • Manage graphic upkeep and copywriting maintenance for sales support materials.
  • Help manage day-to-day social media activities with the goal of increasing visibility, engagement, and traffic.
  • Support data analysis initiatives by completing various data-driven marketing tasks such as pulling data, making recommendations, and executing on said deliverables.
  • Contribute to corporate public relations by researching relevant outlets, events, and opportunities.
  • Support SEO practices through website and content marketing optimization.
  • Maintain branding guidelines in all graphic design.
  • Provide internal announcements through our company-wide collaboration tool, Slack.

QUALIFICATIONS

  • 1-3 years in B2B online publishing, content marketing, or digital content creation.
  • A readiness to learn new skills, be resourceful, exercise creative ability, and obtain training in a variety of marketing channels and assets.
  • Experience with or interest in topics such as digital marketing and advertising technology.
  • Experience writing in online formats with an appreciation for SEO best practices, strategic content distribution, platform-specific content development, and strategic hashtag usage.
  • Excellent written communication skills required.
  • Experience in social media marketing, preferably in B2B setting.
  • Experience with or interest in graphic design and branding.
  • Ability to work in a fast-paced environment while managing competing priorities.
  • Ability to conceptualize new avenues for content marketing in order to fill a company need.
  • Proficiency in Microsoft products.
  • Bachelor’s Degree or a comparable combination of education and experience.

RECOMMENDED

experience in these areas is a plus but is not necessarily required

  • Experience with SEO/AdWords
  • Experience with HubSpot
  • Knowledge of Adobe Creative Suite
  • Data-driven analysis skills
  • Experience with Google Analytics
  • Experience in B2B digital marketing

BENEFITS AND PERKS

  • Competitive salary
  • 401K and profit sharing
  • Health & dental insurance covered 100% by AdDaptive
  • 15 days paid time off
  • 12 company holidays
  • Summer Fridays
  • Game room, drinks, coffee, snacks, etc.
  • Regular team events
  • Onsite cafeteria and fitness center

Apply Today!

Email us at careers@addaptive.com explaining why you're the best fit for the Content Marketing Coordinator position. Be sure to include your name, email, phone, resume and anything else you feel is highly relevant.