Leverage AdDaptive’s B2B segment builder to create highly targeted account-based audiences, powered by validated offline business data from over 40 million businesses.
Activate Valuable First-Party Data
Transform your business data into a competitive edge for smarter B2B advertising
overview
Activate your data to fuel smarter B2B campaigns and deliver actionable insights.
Seamless data activation that integrates CRM data, buying intent signals, and validated offline business data for a holistic view of target accounts. Automated Audiences enhance targeting by creating smart, dynamically updated segments.
PROCESS
Simple, Streamlined Data Activation
Use one platform to activate all of your CRM data, buying groups, and target account lists, amplifying the effectiveness of your B2B advertising campaigns.
1. Upload Customer Files
Securely upload your target account lists and CRM data.
2. Data Matching
Customer records are anonymized and matched to precise digital identifiers.
3. First-Party Data Activation
Data segments are activated for targeting and analytics in AdDaptive’s platform
Activate Your Ideal Customer Profile
Actionable Insights
Leverage your first-party data and validated offline business data to generate actionable insights that seamlessly integrate into your systems, optimizing processes and delivering measurable results.
Video
The ABM and Analytics Journey
The alignment of your sales and marketing departments is crucial to success in today’s online B2B landscape, but how do you get these two teams on the same page? The answer lies in transparent analytics. Explore how to unite marketing and sales with precise analytics with the resources below.
From Our Blog
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Start effectively targeting your B2B audiences today by leveraging offline and online data, intelligent technology, and unrivaled analytics to reach the key accounts that matter most to your business goals. Discover how AdDaptive’s account-based advertising solution can help your company achieve B2B success: